Running a Public Relations Department

Running a Public Relations Department

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Good management practice is essential if a PR department is to be highly valued and cost effective. This updated edition aims to show business practitioners exactly how this can be achieved. The result is a hands-on guide offering accessible and practical advice for PR activity.CORPORATE. IDENTITY. However large or small your organisation is, it will need a document or manual that defines the ... Changes to buildings and vehicle identification are expensive and need to be planned well in advance, utilising existing maintenance budgets wherever possible. ... Usually, this is the responsibility of the company secretary or legal department, but you should make sure that youanbsp;...

Title:Running a Public Relations Department
Author: Mike Beard
Publisher:Kogan Page Publishers - 2001

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