Business Process Orientation

Business Process Orientation

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Business Process Orientation: Gaining the E-Business Competitive Advantage provides the qwhyq and the qhowq for building the qhorizontalq organization - an essential component of the qeq in e-commerce and business. This book shows you how to weave your business processes into hard-to-imitate strategic capabilities that distinguish you from your competition. The book explores the impact that well-defined and carefully integrated processes have on organizational performance. Using the results of extensive research conducted among consumer, business-to-business, and services-based companies, the authors demonstrate that adopting a business process orientation (BPO) has a positive impact on the organizational culture and business performance. The resulting process oriented e-corporation is now positioned as a necessity not only to thrive but also to survive. The old ways of conducting business are out: pushing costs and compromising quality in order to achieve the lowest possible price. The emerging paradigm focuses on the core processes. The hallmarks of a great business still include high customer relevance, internally consistent decisions about scope and value chain activities performed, value capture mechanisms, a source of differentiation and strategic control, a sound operational system, and carefully designed processes. Business Process Orientation: Gaining the E-Business Competitive Advantage shows you how to balance your functional and horizontal orientation to create and maintain a healthy organization.Market-oriented companies ensure that the service encounter is positive by asking: how can we make our customersa#39; life ... customer call center that operates 24 hours a day offering repair tips and helping owners of GE appliances with theiranbsp;...

Title:Business Process Orientation
Author: Kevin P. McCormack, William C. Johnson
Publisher:CRC Press - 2001-01-24

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